SEO
Medical SPA Search Engine Optimization (SEO)
At The Real Social Company, we specialize in elevating your online presence with expert Medical Spa Search Engine Optimization (SEO) services designed to drive traffic and increase visibility. Our tailored strategies ensure your website ranks higher on search engines like Google, bringing qualified leads directly to your business. With proven techniques, ongoing optimization, and a focus on results, we help you stay ahead of the competition and grow sustainably. Let us unlock the power of SEO for your success.

What is included in our BASIC SEO PLAN
Medical Spa SEO Services – $400/month
*(6-month minimum recommended for optimal results)*
Get more patients searching for Botox®, fillers, laser treatments, and other aesthetic services with our specialized Medical Spa SEO plan. Ranking at the top of Google takes time and expertise—our proven strategy helps your medspa climb search results and attract high-intent clients.
What’s Included in Your Monthly Medical Spa SEO:
✅ 10+ SEO Enhancements – Monthly technical & on-page optimizations
✅ 2-4 MedSpa Blog Posts – Professionally written, SEO-optimized articles (e.g., "Botox vs. Dysport: Which Is Right for You?")
✅ Keyword Tracking – Monitor rankings for 100+ local & treatment-based keywords (e.g., "best medical spa in [City]")
✅ On-Page SEO – Meta tags, headers, keyword density, and image optimization (ALT/title tags)
✅ Technical SEO – Schema markup, breadcrumbs, URL structure, and speed improvements
✅ Google Business Profile (GBP) Optimization – Boost visibility in local "near me" searches
✅ Monthly SEO Audits – Identify & fix ranking obstacles
✅ Search Engine Integration – Google Search Console, Bing Webmaster Tools & analytics setup
✅ Backlink Management – Disavow harmful links & improve domain authority
Why Medical Spas Need SEO
🔍 93% of patients research online before booking aesthetic treatments
📈 Higher rankings = More website traffic = More consultations & bookings
🏆 Establish authority in your local market
Important Note:
SEO is a long-term growth tool, not an instant lead generator. While we guarantee improved rankings, results work best when combined with:
✔ Paid ads (Google/Facebook)
✔ Social media marketing
✔ Email campaigns
Ready to Dominate Search Results?
📅 Commit to 6 months for measurable growth – Let’s get your medspa found!
FREQUENTLY ASKED QUESTIONS For Medical Spa SEO
What Is SEO?
SEO, or Search Engine Optimization, is the process of improving your website’s visibility on search engines like Google. It involves optimizing your site’s content, structure, and performance so it ranks higher when people search for keywords related to your business. Effective SEO helps drive organic (unpaid) traffic to your website, making it easier for potential customers to find you online. At The Real Social Company, we use proven SEO strategies to boost your rankings, increase site traffic, and strengthen your brand’s online presence — because if you're not showing up on page one, you're missing out on business.
What SEO Does And What It Doesn't Do.
SEO is a powerful tool designed to help your website rank higher on search engines like Google, making it easier for people to discover your business online. By optimizing your site’s content, structure, and keywords, SEO increases your visibility and drives more organic traffic. However, it’s important to understand that while SEO can boost your rankings and bring more visitors to your site, it does not guarantee leads or sales. Converting traffic into paying customers also depends on your website design, content quality, pricing, offers, and overall user experience. At The Real Social Company, we position SEO as a crucial part of a complete marketing strategy — not a magic bullet, but a smart investment in long-term growth.
What Web Platforms Does Your SEO Service Support?
We currently implement expert SEO best practices across a wide range of platforms, including WordPress, Squarespace, Duda, Wix, Shopify, GoDaddy, Joomla, Drupal, and many more. Overall we consider WordPress to have the best and latest SEO options for ranking.
Why Is SEO Important?
SEO (Search Engine Optimization) is crucial because it helps your business stand out in a crowded digital landscape by improving your visibility on search engines like Google. When your website ranks higher in search results, it increases the chances of potential customers discovering your products or services organically. SEO not only drives targeted, high-quality traffic to your site but also builds trust and credibility with your audience. A well-optimized site enhances user experience, loads faster, and is easier to navigate—factors that search engines reward. Effective SEO can lead to more leads, higher conversions, and sustainable long-term growth.
What Is SEO And What Is Local SEO?
SEO (Search Engine Optimization) is the process of optimizing your website and online content to rank higher in search engine results pages (like Google). The goal is to attract organic (non-paid) traffic by making your site more visible to people searching for keywords related to your business. This involves strategies like using relevant keywords, optimizing website speed and structure, creating quality content, and building backlinks.
Local SEO, on the other hand, focuses specifically on improving your visibility in local search results—like when someone searches “medical spa near me” or “best facial in [your city].” It includes optimizing your Google Business Profile, gathering positive local reviews, using location-specific keywords, and ensuring your business information (name, address, phone number) is consistent across the web. Local SEO is especially important for businesses that serve specific geographic areas or rely on foot traffic.
Can SEO Increase My Site Traffic?
Yes, SEO can significantly increase your website traffic—especially over time. By optimizing your site for relevant keywords, improving technical performance, and creating quality content, your website becomes more visible to people actively searching for your products or services. The higher you rank in search results, the more likely users are to click on your site, which means more organic (and often more qualified) traffic. Plus, SEO builds trust and authority, encouraging repeat visits and higher engagement. It’s a long-term strategy, but one of the most cost-effective ways to grow consistent and targeted traffic to your site.
Want to learn about Search Engine Optimization? Keep Reading!
💡 What is Search Engine Optimization (SEO)?
Search Engine Optimization (SEO) is the process of improving your website’s visibility on search engines like Google. It involves optimizing your website’s structure, content, speed, and keywords to increase organic traffic and rank higher in search engine results pages (SERPs). At The Real Social Company in Columbus, we help local and national businesses improve their rankings and attract the right audience online.
⚙️ What goes into a strong SEO strategy?
A successful SEO strategy combines technical optimization, content marketing, and authority-building efforts. Our Columbus SEO services include:
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Keyword research and competitive analysis
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On-page optimization (meta tags, headings, ALT text, internal links)
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High-quality blog and page content creation
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Technical SEO (site speed, mobile-friendliness, crawlability)
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Local SEO (Google Business Profile, citations, location pages)
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Backlink building and outreach
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Structured data and schema markup
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SEO audits and performance tracking
🌐 Why does my business need SEO?
Because your customers are searching for your products or services right now. Every day, there are over 8.5 billion searches on Google. SEO ensures that your business appears when potential customers are actively looking. Unlike paid ads, SEO drives organic traffic that continues even when you’re not spending on ads.
Whether you're a small business in Columbus or a national brand, SEO increases visibility, credibility, and conversions.
📱 Does my website need to be mobile-friendly for SEO?
Yes. Mobile optimization is a critical ranking factor for Google. A slow or poorly designed mobile site can hurt your SEO and turn away users. We ensure your website performs well across all devices to improve both rankings and user experience.
🔍 What’s the difference between short-tail and long-tail keywords?
Short-tail keywords are broad, general terms like “marketing” or “dentist.” They have high search volume but are highly competitive.
Long-tail keywords are more specific phrases like “affordable SEO services in Columbus.” They have lower competition and higher conversion rates.
At The Real Social Company, we focus on optimizing for both to help you rank for high-value searches.
🗓️ How often should I update my website for SEO?
Google favors websites that are fresh and relevant. We recommend updating your site regularly by:
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Publishing new blog posts
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Refreshing old content
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Adding new service pages
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Updating product or business info
A consistent content strategy not only helps SEO—it builds trust and keeps your visitors engaged.
⚡ Is website speed important for SEO?
Absolutely. Site speed is a confirmed Google ranking factor. A slow-loading website leads to high bounce rates and lost opportunities. We optimize your site’s performance to ensure fast load times, especially on mobile devices. This is one reason we suggest you move to HOSTING with The Real Social Company, our servers are optimized for WordPress speed and SEO.
📍 What’s the difference between SEO and Local SEO?
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SEO focuses on improving rankings in general search results.
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Local SEO targets users in specific geographic areas (like “Columbus SEO agency”).
Local SEO includes strategies like Google Business Profile optimization, local citations, and location-specific content—critical for businesses trying to dominate the Columbus market.
🤔 Do I still need SEO if I already run ads?
Yes! Paid ads stop generating traffic the moment you stop paying. SEO builds long-term visibility and organic trafficthat continues over time. A well-rounded digital marketing plan includes both paid advertising and strong SEO.
💬 What’s the difference between SEO and SEM?
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SEO (Search Engine Optimization): Improves organic rankings through content, structure, and authority-building.
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SEM (Search Engine Marketing): Includes paid ads like Google Ads.
SEO is a long-term investment that drives ongoing traffic, while SEM offers quick visibility at a cost. We often recommend using both for best results.
🔎 What is On-Page SEO vs. Off-Page SEO?
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On-Page SEO includes everything you can control on your website—content, headings, title tags, URLs, internal linking, image optimization, etc.
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Off-Page SEO focuses on external factors like backlinks, domain authority, and brand mentions.
Both are crucial. On-page makes your site readable for search engines, while off-page builds trust and authority.
🔗 What are backlinks, and why do they matter?
Backlinks are links from other websites pointing to yours. They signal to Google that your site is trustworthy and authoritative. There are three main types:
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Natural backlinks – Earned without effort, like when a blog links to your content
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Manual backlinks – Acquired through outreach, partnerships, or guest posts
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Self-created backlinks – From directories or profiles you create
We focus on ethical backlink strategies that support long-term SEO growth and avoid black-hat practices.
At The Real Social Company, we specialize in elevating your online presence with expert SEO services designed to drive traffic and increase visibility. Our tailored strategies ensure your website ranks higher on search engines like Google, bringing qualified leads directly to your business. With proven techniques, ongoing optimization, and a focus on results, we help you stay ahead of the competition and grow sustainably. Let us unlock the power of SEO for your success.